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Best Of Portland: 2000
Restaurant Guide 2000-2001
Cheap Eats 2000

masthead

David James Duncan recently sent the governor a fan letter.



Ted Hallock's daughter, Stephanie, was appointed head of the Department of Environmental Quality last year.



Best quote concerning John Kitzhaber and the Republican Legislature: "It takes smarts to respect smarts. You had a smart governor and some dumbshit legislators." --former Sen. Ted Hallock



Kitzhaber lists Martin Luther King Jr., Robert Kennedy, former New York City Mayor John Lindsay and Bruce Babbitt as politicians he admires.



The governor says the thing that has most surprised him during his career was the lack of understanding from the national media about the Oregon Health Plan and the "vehement, vitriolic reaction" of the Washing-ton, D.C., health-care lobby against the plan.



Kitzhaber claims he's never heard himself described as looking like the Marlboro Man. He admits, however, that he smoked some in college, and yes, they were Marlboros.



Tom McCall has two other advantages over Kitzhaber: Fire at Eden's Gate, Brent Walth's biography of him, which is required reading for every news reporter in the state; and 1000 Friends of Oregon, a group dedicated to keeping McCall's image and legacy alive to protect land-use laws.

 

COVER STORY
GIVING UP THE GHOST
John Kitzhaber's biggest enemy has been dead for 18 years.

by PATTY WENTZ
pwentz@wweek.com


Check this space Friday for a full-length Q&A with governor Kitzhaber

If John Kitzhaber were to leave office today, many Oregonians would dismiss him as someone who should have been a great governor, but wasn't.

Although he has remained immensely popular with the voters and instills a worshipful loyalty among his friends and supporters, the widespread feeling is that he has been unable to translate that good will into an agenda that attacks the major problems of the state. The tax structure is a mess. Roads and bridges are crumbling. The Willamette River is a toxic health hazard. A former carpet hawker named Bill Sizemore is setting the terms of the public debate.

Even among some of his supporters, there is a feeling that Kitzhaber lacks something, that he doesn't have the salesmanship of Neil Goldschmidt or the warmth of Barbara Roberts. But there's also something more--that the governor isn't Governor enough. Kitzhaber knows exactly what they're talking about.

"I guess the one thing I'm getting tired of is being compared to Tom McCall," Kitzhaber said in a recent interview.

Who wouldn't be?

In the hall of governors in the state Capitol, McCall's portrait looms larger--both literally and figuratively--than that of any of his successors. McCall's accomplishments between 1965 and 1973 form a checklist of the things that define Oregon: the bottle bill, the beach bill, the land-use planning system.

When Kitzhaber was elected governor in 1995, many thought his intelligence, his passion for the West and his legislative experience would add up to "Tom McCall--The Sequel."

When the governor calls a staff meeting, he's among friends. Some aides have been with Kitzhaber more than 20 years.

Six years later, it is clear that Kitzhaber is not the heir apparent to Tom McCall. The governor says there is no reason he should be.

In two interviews with WW during the past few weeks, Kitzhaber spoke of his accomplishments as governor: the Oregon Health Plan, the Oregon Plan for Salmon, Ballot Measure 1--which the governor hopes will bring rationality to the debate over education funding--and finally, defeating the November election's revenue-slashing measures.

The normally reserved governor also let some of his frustration show, arguing that he should be judged on his own merits, not those of a long-dead political superhero.

"I am not Tom McCall," he says. "There are some significant differences."

He's right. The differences between McCall and Kitzhaber--the state's most visible mystery man--are both meaningful and instructive. Still, the fact that Kitzhaber finds it necessary to defend himself against McCall is surprising, and forces a close look both at Kitzhaber himself and the standards of leadership in Oregon he has failed to meet.

The greatest difference between Tom McCall and John Kitzhaber is that McCall had a common touch and knew how to work the media. It may have been his single most important skill as a politician, allowing him to communicate with the public and rally the support of editorial boards and television stations.

"Tom came from the media, and he liked that, and he was good at it and was very eloquent," says Kitzhaber. "I don't have that background, and I don't have that skill."

McCall was a print reporter who moved into television, then politics. As governor, he would hang out in the Capitol basement, shooting the breeze with the boys in the pressroom, bouncing ideas off them or priming the pump for future stories. He was glib and quotable, and he wore his heart on his sleeve. He wasn't afraid to get choked up in front of the cameras or to pull outrageous publicity stunts.

The single moment that has come to define McCall occurred in 1967. A motel owner had put up a fence on the beach, infuriating McCall, who believed the beaches were public property.
Two down, one to go: State Sens. Eileen Qutub (top) and Marylin Shannon (center) are gone from the Statehouse, but Bill Sizemore's initiatives continue to loom large in Salem.

To pressure the Legislature into passing the beach bill that protects public access to Oregon's shoreline, he helicoptered onto Cannon Beach, making sure the media would be there to greet him. With TV crews chronicling the dramatic moment, he drew a literal line in the sand between the motel and the incoming tide. The scene aired on the evening news, and the Legislature was shamed into passing the bill.

McCall may have set the standard, but other Oregon politicians are also adept at using the press. U.S. Sen. Ron Wyden puts soundbites into every speech and sends the media constant updates of his Capitol Hill victories. City Commissioner Charlie Hales is a quote machine.

But Kitzhaber is not a politician who is comfortable feeding the media monster or manipulating it to his own end. He is notoriously private, and any probing into his personal life is met with cutting glares. Rather than think aloud with the media present, he spends hours in his office every week in regularly scheduled writing and thinking blocks. He meticulously records the events of the day in his journals, poring over all possible perspectives. In other words, he leads with his head, not his mouth.

He is not particularly quotable and avoids simplistic quipping. Last weekend, for example, Kitzhaber and Gov. Gary Locke of Washington took out a full-page ad in The Oregonian calling for citizens to cut back on electricity use in the face of shortages. The text of the ad was so bland, it wouldn't have excited even the most committed conservationist to action. Whereas McCall used television to his advantage, the governor, according to an aide, doesn't even watch it. He's reluctant to use his popularity to sell a political idea, and he seems at a loss to understand what attracts media attention.

McCall had another advantage over Kitzhaber: an ability to work with the opposing party, which controlled the Legislature.
In 1972, National Geographic portrayed McCall as the environmental governor who cleaned up the Willamette and saved the salmon.

Ted Hallock was a Democratic senator from Portland when the Republican governor asked for his help in moving Senate Bill 100, the legislation that established Oregon's vaunted land-use laws, through the 1973 Legislature.

Back then, Hallock says, "You had a bunch of young and progressive Democrats along with a group of senior members who had been there long enough that they had mellowed and said the sun would still come up tomorrow if we support McCall."

McCall's charm, combined with the regular parties he held at his house to entertain both Democrats and Republicans, contributed to his ability to work both sides of the aisle.

In fairness, however, Kitzhaber was forced during much of his tenure to work with a different breed of opposition party.

McCall would have awakened in a cold sweat if he had ever dreamed of the nightmare lawmakers Kitzhaber has faced.

"How do I battle someone like Sen. Larry George, or Sen. Eileen Qutub?," he says. "I mean, these people were off the deep end."

For the hyper-rational Kitzhaber, dealing with the Senate Republicans was like trying to negotiate with toddlers, particularly when it came to revenue proposals.

In Kitzhaber's inaugural address, he promised to deliver a transportation package that would fund the state's ailing roads. He has repeatedly failed to do so, most spectacularly in 1997. That year, after months of public meetings around the state, Kitzhaber thought he had a package that would make it through the Legislature. There were plenty of things to attack about the plan--critics at the time called it tax-heavy and muddled--but it passed through the House of Representatives. It got hung up, however, in the Senate transportation committee, chaired by Marylin Shannon, a leader of the right-wing anti-government and anti-governor clique. "Did you ever go to Marylin Shannon's committee?" Kitzhaber asks incredulously. "She talked about black helicopters."

"They would never go for any tax," he says. "The Senate president was clear on that point."

Sen. Tony Corcoran, one of the governor's most outspoken critics within his own party, agrees that the bipartisanship that McCall enjoyed was not an option for Kitzhaber. "Jesus Christ himself couldn't have gotten anything through those legislators," says Corcoran.

McCall also never faced an enemy that has bedeviled Kitzhaber throughout his two terms: Bill Sizemore and the ballot initiative.

During McCall's eight years as governor, there were, in total, eight citizen initiatives, and they were relatively benign. During Kitzhaber's six years so far, there have been 43. He has had to spend a considerable amount of his time as governor fighting off Bill Sizemore, Lon Mabon and Don McIntire.

And though Kitzhaber may have won the battle of his career by beating back the last election's revenue-squeezing measures, it has been a time-sucking demand on the governor's time and energy.

Kitzhaber was so busy fighting Sizemore last November that one ballot measure fell through the cracks and passed: Ballot Measure 7, which undermines Tom McCall's land-use planning laws. In his final session, Kitzhaber will be working to protect McCall's legacy while trying to leave one of his own.

A third difference between Kitzhaber and McCall, says the current governor, is that McCall operated in less complicated times.

Gail Achterman, now the executive director of a water resource group in Deschutes, has worked in one capacity or another for every governor since McCall. Kitzhaber recently appointed her to his transportation commission.

"I knew Tom McCall," she says. "He was an amazing governor for Oregon. Today, when you hear the old speeches and watch the videos, it gives you chills."

But, she points out, that was a different Oregon.

"People always harken back to the old days, wanting some sort of charismatic leader," she says. "You have to remember that Oregon in those days was homogenous, lily-white and easier to understand. The notion that Tom McCall's leadership style would work today and people would rally in the same way today around him is wrong."

The governor points to the Willamette River as an example of the difference between then and now.

Today, the 1972 National Geographic photograph of McCall standing next to the river, proudly recounting how he had gone against corporate polluters who had been spewing industrial waste into the water, is almost a state cliché.

McCall actually started his quest to clean up the river before he was governor. In 1962, while working at KGW news, he filmed a half-hour documentary that showed oxygen-sapping pollution spewing out of paper mills directly into the Willamette River. The film created the momentum necessary for Hallock to move a bill through a Legislature that, until then, had balked at giving the state power to shut down polluters.

Kitzhaber, too, has been preoccupied with the Willamette River, but has gone about things differently.

Three years ago the governor convened a board made up of environmentalists, city officials, industry representatives, farmers and timber owners to form the Willamette Restoration Initiative. Since 1998, the 23 members have been meeting and discussing the problems on the river and trying to reach a consensus on what should be done to clean it up.

"McCall's problems were much less complicated," Kitzhaber says. "He was dealing with point source pollution on the Willamette River. It was just different times."

It's true. Back then, the fish in the Willamette were drowning from lack of oxygen, and the federal government didn't care. Today, the fish are mutating, changing sex, and have been put on the federal endangered species list. A complex, toxic and untraceable mix of runoff from automobiles in the cities, farms in the country and timberland in the hills creeps into the river. Fixing the problem is far more difficult than capping industrial discharge pipes.

It is against both his nature as a governor and the reality of the situation for him to stand alongside the river pointing fingers, as McCall did 30 years ago.

Still, there are those who say Kitzhaber's consensus-building leadership has done nothing to clean up the river. The WRI is largely irrelevant in the policy debate over the Willamette, and its future is unsure. To date, the group has given the governor no river-cleaning or salmon-recovery legislation.

Throughout the board's existence, members have been frustrated both with the slow pace and with the governor's lack of leadership.

"We need something to rally around," says Portland City Commissioner Erik Sten, who has served on the board from the beginning. "This could be a starting point for a big step forward. I don't think I wasted my time on it if I stop now, but I feel like it was a missed opportunity to do more."

In some ways, things look good for the governor's last legislative session.

Shannon and Qutub are gone from the state Senate. And although the GOP has control of the Legislature, there is less Republican muscle flexing in the Governor's face. On top of that, new Senate President Gene Derfler seems more willing to put aside past hostility and work with the governor than was his predecessor, Brady Adams.

Yet the governor's agenda as he enters his last session is humble.

He plans to continue the battle to save the Oregon Health Plan against the crushing weight of pharmaceutical costs and federal inflexibility. He will continue to seek a regional plan to save Columbia River Salmon. He has proposed an economic development package for rural Oregon. And he will seek money for his Oregon Children's Plan to provide health and well-being screening for all of the state's first-born children.

Whether this session's budget shortfall or the governor's own temperament is more responsible for the modesty of the agenda, Kitzhaber is unapologetic.

There is no reason to believe Kitzhaber's popularity with voters will wane. He is, in some ways, the only kind of politician who could be popular with a cynical electorate in 2001--one who shuns the political game-playing that voters claim they hate and avoids the media the public says it doesn't trust.

Kitzhaber believes it will be years, even decades, before the results of his governorship will be apparent. All of his policies, from the health plan and salmon recovery to the children's initiative and rural development proposal, are long-term investments, not flashy instant gratifications.

It says something about the state of Oregon politics when the worst thing anyone can say about the governor is that he's skilled, but he doesn't do enough with those skills.

Kitzhaber continues to puzzle over what people want from a leader. At a presidential level, he says, Ronald Reagan played it well. He points out, however, that playing a role is less important than doing the right thing.

"What they got from Ronald Reagan made them feel real good. He played the role of being a president. He was good at it," he says. "Yet he did a lot of damage. I think, for whatever reason, I don't play the role of governor as well as I should. I think that probably means different things to different people."