The site's anti-heroin message is clearly grounded in a street-level view of addiction. The list of current drug-dealing hot spots, for example, is aimed not at making life easy for addicts, but rather at bringing some heat onto property owners. The site also details how easy it is to drift into the trap of using and selling drugs and outlines treatment methods and their limits. Ed Blackburn, director of chemical dependency services for Central City Concern, says he didn't know of the site until notified by WW. The views of its author, he says, aren't necessarily those of Central City Concern, but he agrees that heroin use is becoming a larger problem in Portland. He says heroin deaths, as well as admissions to detox and methadone programs and Narcotics Anonymous group enrollments, have been on the rise during the past 5 years in Oregon. --RR Right Tool, Wrong Result
The homebuilders may have the right tools--like money--to win the urban growth boundary debate, but they don't always use them wisely. At least that's the case with the Homebuilders Association of Metropolitan Portland's 10-day radio campaign for expanding the UGB, which appears to have backfired. The 60-second radio spot, which ran during drive time on KXL, KINK and KWJJ, asked listeners to call Metro, the regional governing body, and express their views on boundary expansion, which comes before the Metro Council for a vote Oct. 9. The results: 59 percent of the 502 callers opposed expansion, and only 31 percent favored it (the other 10 percent were undecided). While the call-in results are an unscientific sample, they don't look good for the homebuilders, who would have done better to rely on Metro's mail survey of 11,500 households. In that survey, 46 percent opposed expanding the UGB and 45 percent favored it, with 9 percent undecided. Now the homebuilders are put in the position of discrediting their own phone survey. Homebuilders spokesman Kelly Ross acknowledges that the Metro poll results are probably more accurate than the calls prompted by his group's radio campaign. Ross suggests that the ad "motivated expansion opponents to marshal their troops" and call Metro. Still, Ross maintains it was worthwhile to run the ads because they will translate into "word of mouth and neighborhood discussions that will filter out and reach decision makers." The Homebuilders Association advocates a 10,000-acre expansion of the UGB. Metro Executive Officer Mike Burton favors a 3,000- to 4,000-acre expansion. The seven-member Metro Council is expected to opt for a 6,000-acre expansion--at least that's what Jon Kvistad, the council's presiding officer, told The Washington Post this week. Ross found comfort in the lengthy Post article, which dubbed the UGB "Portland's 'Great Wall'" and said the boundary is starting to crack under the pressure of population growth, rising housing costs and decreasing land supply. "This seems to be a pattern," says Ross, noting that Forbes and The Economist magazines have also run recent stories airing criticism of the UGB. --BY |