The "energy bar" market is estimated to be worth billions, and grocery store shelves are packed with aggressive-looking packets promising "maximum energy," "lean muscle" and lists of ingredients that read like a chemistry exam. Any cycling store in Portland worth its sodium chloride offers a range of these calorie-dense snacks for cyclists on the go. We grabbed the least disgusting-looking ones from bike shops around town and put them to the test.
Raw Revolution
Made in: New York
Price: $1.99
Purported flavor: Cashew and agave nectar
Actually tastes like: Cardboard and agave nectar
Texture: Soft and mushy
Number of ingredients: 7
Special features: 100 percent raw, vegan, kosher, soy-free, organic
Claims: "A clean snack with a higher nutrient content that brings us closer to healing ourselves and the global economy."
Calories: 280
Weight: 2.2 ounces
Cycling time needed to burn it off (at 12 mph): 26 minutes
Skout Trailbar
Made in: Oregon
Price: $2.49
Purported flavor: Apple and cinnamon
Tastes like: Eating a spoonful of dry cinnamon
Texture: Soft but solid with some crunch from nuts
Number of ingredients: 8
Special features: Vegan, kosher, soy-free, organic
Claims: "Made in the lush Willamette Valley of Oregon, Skout Trailbars embody the spirit of the region: rugged, abundant, unfettered energy."
Calories: 190
Weight 1.8 ounces
Cycling time: 18 minutes
Pro Bar
Made in: Utah
Price: $2.99
Purported flavor: "Art's Original Blend"
Tastes like: Dishwashing detergent, stale crackers and "healthy" chocolate your mom would give you
Texture: Solid and chewy, with lots of different textures from nuts, seeds, whole grains and fruit
Number of ingredients: 38
Special features: Vegan, organic
Claims: "We're all about delicious, organic, unprocessed foods!"
Calories: 370
Weight: 3 ounces
Cycling time: 35 minutes
Clif Bar
Made in: California
Price: $1.39
Purported flavor: Cool mint chocolate
Tastes like: A toothpaste cookie
Texture: Firm outside, soft inside, a little gritty
Number of ingredients: 33
Special features: 70 percent organic
Claims: "As with our cycling epics, it is the winding road—not the destination—that drives Clif Bar."
Calories: 250
Weight: 2.4 ounces
Cycling time: 23 minutes
Hammer Bar
Made in: Montana
Price: $2.50
Purported flavor: Almond raisin
Tastes like: Oily prune and walnut purée
Texture: Mushy and greasy
Number of ingredients: 8
Special features: 90 percent raw, gluten-free
Claims: "The tasty Hammer Bars are perfect as a pre-race meal, post-workout recovery food bar or healthy snack anytime."
Calories: 220
Weight: 1.76 ounces
Cycling time: 21 minutes
Lärabar
Made in: Colorado
Price: $1.69
Flavor: Cherry pie
Tastes like: Fermented cherry pie filling
Texture: Soft, with some chew from the cherries
Number of ingredients: 3
Special features: Gluten-free, soy-free, vegan, kosher
Claims: "Lärabar is a magical harmony of fruits, nuts and spices that will lift your vitality and provide energy with every bite."
Calories: 200
Weight: 1.76 ounces
Cycling time: 19 minutes
RESULTS
Best: The Skout bar was the least disgusting, but, oh my God, the cinnamon.
Worst: The Hammer Bar was so oily and flavorless, it was even unpleasant to hold.
Most filling: At 3 ounces, the Pro Bar is easily the heftiest, but it's definitely intended as a meal replacement, not a snack.
Biggest bang for your caloric buck: At 2.4 ounces and 250 calories, the Clif Bar is a pretty filling snack, with 10 grams of protein.
Most durable: The Pro Bar and Clif Bar are the most likely to keep their shape in your bag.
Least durable: The Hammer Bar and Raw Revolution are likely to end up smooshed.
Stupidest packaging: We had to open the Raw Revolution with scissors.
Conclusion: Eat some fruit and nuts.
WWeek 2015